Term | Main definition |
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CAPI | Computer-Assisted Personal Interviewing) a quantitative research technique, where a PC (usually a laptop) or a device (smartphone, tablet) makes part of the interview scene, with specialized software assisting with the interview. It can be used with the help of an interviewer in malls, theatres or other locations. With CAPI, an interviewer reads out the questions that he sees on his screen and then pushes in the answer - which is stored in computer memory. |