How to manage your research project?

Managing Research Project

Learn basics of research project management.  How to reach your ideal survey respondents, determine the right number of people to survey, and get the optimal response rates.

How to manage a research project?

MNow that your survey project is ready to be launched (or get into “the fieldwork”), it’s time to clarify who you’ll target, how to reach them, how many responses you’ll need, and when to send your survey.


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Learn how to field your market research project

Each project manager aims to finish their task on schedule, inside the budget plan, and meeting performance assumptions. Normally, when this is refined, we consider the research project is a success.

What is the role of fieldwork in the research project?

In market research, fieldwork is the term used for the collection of primary data from external sources. Collecting customer data is key to almost any organisational strategy. Without data, you’re marketing blindly, hoping to reach your target audience. Many businesses already collect data digitally but don’t know how to leverage what they have.


Resources below prepared by the TGM Academy team will help you to understand and approach conducting your market research project:

How to Conduct Multi-Country Market Research Projects?

How to Conduct Multi-Country Market Research Projects? RESEARCH DESIGN Learn how to manage a project…

How to Conduct Mobile Research in Emerging Countries?

Mobile Research in Emerging Countries RESEARCH DESIGN Conducting mobile research in emerging markets can be…

Fieldwork and Project Management

Managing Research Project How to manage your research project? Learn basics of research project management.…

Did you say mobile research?

Did you say mobile research? Mobile Has Taken Over Market Research. Learn all the basics…

Conducting market research: when on your own (DIY) and when to ask for help?

When and why you should outsource? CONDUCTING MARKET RESEARCH: All of our best tips to…

TGM Academy is your opportunity to develop and enrich your knowledge about market research practices.

Hi! My name is Greg Laski and I look forward to helping you unlock the full potential of your company.

TGM Academy aims to educate on the transformative potential of market research and insight technology. On this website, you'll find articles covering everything from research design, sample selection to analysing results.

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